Posts Tagged ‘government’

Crossing the Chasm – Part 2: Government

Friday, April 10th, 2009
Teddy Roosevelt - Trust Busting

In my first piece on “Crossing the Chasm” I laid out the fundamental definition as what it meant to “cross the chasm” and the areas I see as instrumental for redefining our Central Oregon economy. Unwittingly the second area I referred to in my initial piece was:  Crossing the Chasm – Part 2: Government.  I say unwittingly because we are in the midst of a transformative period that has created strong opinions, as well as fear, as to the role of Government in our society.  I am a fundamental believer that Government is not the solution to our problems, but it is part of the solution.  Indeed, depending upon the era, the situations, the issues at hand, Government I believe, can act much like a faucet – sometimes you need more water, other times less, and then, in between, we need to vary the temperature accordingly. It is not a black and white issue as many would like to paint, or rather, it is not so simple as “Less Government vs. More Government”.  That fundamentally dumbs down the details into nothing more than a beer commercial that, perhaps, the under-average voter can consume. I do believe that, as President Obama discussed in a recent speech, that Government can be a “catalyst”.

But what does that mean to be a catalyst for our local government?  What can our local government do? Where do we start? Let me simply outline what I would consider to be some of the low-hanging fruit that we can tackle within the Government of our own community.
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Crossing the Chasm – Part 1: “Rebooting Central Oregon”

Saturday, January 3rd, 2009

In 1942 Neal C. Gross and Bruce Ryan began work on a sociological model, now formally known as the Technology Adoption Life Cycle (figure 1), with the original purpose to track the purchase patterns of hybrid seed corn farmers. A few years later, in 1957, Joe M. Bohlen, George M. Beal, and Everett M. Rogers took this a step further and wrote a paper documenting their study around what is known as the Diffusion Process or Diffusion of Innovations.  Their paper outlined how farmers accepted new ideas or innovations into their community and was later formalized in Everett Rogers book which outlined the “theory of how, why, and at what rate new ideas and technology spread through cultures.” To further clarify this, their work documented what is known as the “Roger’s Bell Curve” along with their summary findings as shown in figures 1 and 2 below:

Crossing The Chasm v2

Figure 1

Diffusion of Innovation

Figure 2

Their study fundamentally outlined how farm people accepted new ideas and the break-down and the demographic mix that outlined how and by whom new ideas were accepted. Fast forward almost 50 years to 1991. Geoffrey Moore took this original theory and model of Diffusion and the Technology Life Cycle and put his own take on it in his book Crossing the Chasm. (more…)